Stop being shy about what you're selling. Stop it!
Writing a book, creating a blog, and maintaining a website are all great beginnings, great building blocks for your platform. Hooray for product and service awareness, sharing, and support. But the old saying that you can show 'em better than you can tell 'em is especially true nowadays. And nowadays, with all of this great technology at our fingertips, we have no excuse not to show, show, show, and go, go, go!
If we really know that we've got a product or service that's worth someone's time or money, we've got take it to them! When we ask people to come to us, visit our pages, it's like a kind, yet timid invitation to them to stop by our stores, homes, or vendor stands, to sample our wares. But we have to be willing to do more than that. Get up, get out and greet them at the door. Sometimes, you've got to walk down the sidewalk and around the corner.
If you've got the goods, prove it. Show 'em off a little bit. Or a lot.
Stop waiting on somebody to walk through your neighborhood, happen by your house, and look in your direction, as you're hoping they'll stop in. All that, "Maybe they'll visit my website. Maybe they'll read about me. Maybe they'll buy my book. Maybe they'll send a friend," stuff is for the birds. The hell is that about?
AFTER you've laid all the ground work (writing a book, building a site, and creating a blog) is NO time to get lazy or suddenly shy. If all you do to promote your work is blast people with messages about where to find you, and you don't offer them any reason to look for you, then you're going to miss out...waiting.
Building is only the first part of getting folks to come. Let's get out of our comfort zones of blogs and writing groups, where it's safe, and get out there and take it to them!
As always, this is just what I'm learning as I go. Use what works for you, and brain dump the rest.
Take care, all. Happy writing!
PREVIOUS POST: Take Your Writing Seriously, So That Others Will, Too
Writing a book, creating a blog, and maintaining a website are all great beginnings, great building blocks for your platform. Hooray for product and service awareness, sharing, and support. But the old saying that you can show 'em better than you can tell 'em is especially true nowadays. And nowadays, with all of this great technology at our fingertips, we have no excuse not to show, show, show, and go, go, go!
If we really know that we've got a product or service that's worth someone's time or money, we've got take it to them! When we ask people to come to us, visit our pages, it's like a kind, yet timid invitation to them to stop by our stores, homes, or vendor stands, to sample our wares. But we have to be willing to do more than that. Get up, get out and greet them at the door. Sometimes, you've got to walk down the sidewalk and around the corner.
If you've got the goods, prove it. Show 'em off a little bit. Or a lot.
Stop waiting on somebody to walk through your neighborhood, happen by your house, and look in your direction, as you're hoping they'll stop in. All that, "Maybe they'll visit my website. Maybe they'll read about me. Maybe they'll buy my book. Maybe they'll send a friend," stuff is for the birds. The hell is that about?
AFTER you've laid all the ground work (writing a book, building a site, and creating a blog) is NO time to get lazy or suddenly shy. If all you do to promote your work is blast people with messages about where to find you, and you don't offer them any reason to look for you, then you're going to miss out...waiting.
Building is only the first part of getting folks to come. Let's get out of our comfort zones of blogs and writing groups, where it's safe, and get out there and take it to them!
As always, this is just what I'm learning as I go. Use what works for you, and brain dump the rest.
Take care, all. Happy writing!
PREVIOUS POST: Take Your Writing Seriously, So That Others Will, Too
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